Essential Free SEO Tools

You don't need to spend a dime on SEO tools. Google gives you everything you need for free. Here's your toolkit:

Google Search Console (search.google.com/search-console) — See how Google views your site, fix errors, submit sitemaps, track keywords.

Google Business Profile (business.google.com) — Get on Google Maps, manage reviews, post updates, track local visibility.

Google Analytics (analytics.google.com) — Track visitors, see where they come from, which pages they visit, and how long they stay.

Google Keyword Planner (ads.google.com/home/tools/keyword-planner) — Research what people are searching for and how competitive keywords are.

Google PageSpeed Insights (pagespeed.web.dev) — Test your site speed and get specific recommendations to make it faster.

Google Rich Results Test (search.google.com/test/rich-results) — Verify your schema markup is working correctly.